AI Insights · Timothy · July 2022
Top 5 Consumer Finance Apps in Madagascar in Q2 2022
Explore the performance of the top 5 consumer finance applications on a unified platform in Madagascar during Q2 2022, based on data from Sensor Tower.
The second quarter of 2022 saw notable trends in the performance of the top 5 consumer finance applications in Madagascar. Here, we delve into the weekly downloads, revenue, and active user metrics for these apps, with insights provided by Sensor Tower.
MyBOA experienced a significant decline in weekly downloads over the quarter. Starting from 1.7K in the last week of March, the app saw a consistent drop, reaching a low of approximately 381 by the end of June.
SG Connect showed a positive trend in downloads. The app began with 339 downloads in late March and peaked at 629 in mid-May. By the end of June, downloads stabilized around 455 per week.
MyBOA - Mobile Banking also saw fluctuations in weekly downloads. The app started with 573 downloads and witnessed a significant dip mid-quarter, with a low of 104 in late May, before slightly recovering to 167 by the end of June.
BNI-NET maintained a relatively stable download rate with minor fluctuations. Weekly downloads ranged between 97 and 167, ending the quarter with 131 downloads.
L'Appli SG demonstrated a steady increase in weekly active users. The app started with 1.3K active users in late March and consistently grew to reach nearly 1.9K by the end of June. Downloads for L'Appli SG varied slightly, peaking at 181 in early April and maintaining around 129 by the end of the quarter.
These insights into the performance of the top consumer finance apps in Madagascar are based on data from Sensor Tower. For more detailed analytics, visit Sensor Tower.
